The wall you have stopped looking at.

Siding in Traverse City

We install siding in three profiles, horizontal lap, board and batten, and shake, including Alside ASCEND, a composite cladding built to read like real wood from the curb without doing what wood does after fifteen Michigan winters.

The material

Wood is a look, not a commitment

The reason people want wood siding is the texture and the shadow line. The reason they regret it is everything that comes after: the scraping, the repainting, the soft spot under the north-facing gable. ASCEND is a composite that keeps the first part and drops the second.

Three profiles

Most houses around here use more than one: lap on the walls, shake or board and batten on a gable to break up the elevation.

  • Horizontal lap The default run of the wall. Long shadow lines, fastest to install, least busy from the street.
  • Board & batten Vertical boards with a raised batten over each seam. Reads farmhouse, and it makes a tall wall look taller.
  • Shake Staggered shingle courses. Usually a gable, a dormer or an entry. An accent, not a whole house.

Published specs

Straight from Alside's published product information, nothing embellished.

  • 20 fade-resistant colors Alside published product specs
  • Real-wood grain texture Alside published product specs
  • Lifetime limited warranty Alside published product specs
  • Reinforced nail hem, rated to 180 mph winds Alside published product specs
  • (GP)² Class A fire rating Alside published product specs
  • Low thermal expansion Alside published product specs

Twenty fade-resistant colors

  • Alabaster
  • Antique Parchment
  • Autumn Red
  • Cobblestone
  • Coastal Sage
  • Desert Tan
  • Espresso
  • Everest
  • Flagstone
  • Harbor Grey
  • Java
  • Midnight Surf
  • Mountain Cedar
  • Nordic Blue
  • Pebble Clay
  • Sandstone Beige
  • Slate
  • Storm
  • Willow
  • Wicker

Screens lie about color. These chips are close, not exact. We bring physical samples to every estimate.

Siding we've finished

Three Northern Michigan houses, three different profiles and colors. Their streets, not a showroom.

  • Horizontal and board & batten siding, glacier white and ageless slate, Williamsburg, MI
    Horizontal and board & batten siding, glacier white and ageless slateWilliamsburg, MI
  • Insulated vinyl horizontal siding in Flagship Brown, Manistee, MI
    Insulated vinyl horizontal siding in Flagship BrownManistee, MI
  • Siding in cast iron, Beulah, MI
    Siding in cast ironBeulah, MI
  • Green lap siding and white trim, single-storey ranch
    Green lap siding and white trim, single-storey ranch
  • Split-level re-side with teal fascia
    Split-level re-side with teal fascia
  • Horizontal lap siding with teal trim
    Horizontal lap siding with teal trim

What drives the price

What determines the cost of a siding job in Traverse City?

Three things set the number on a siding job in Northern Michigan: how much wall there is, which profile and product line you choose, and what we find when the old siding comes off. We do not publish prices, because a price without your openings in front of us is a guess dressed up as a number.

Book a free measure
  1. 01 How much wall, and how many storeysSquare footage drives the material, and height drives the staging. A two-storey gable costs more to reach than it does to cover.
  2. 02 Which profile and lineLap, board and batten and shake are different quantities of material and labour, and composite sits above vinyl.
  3. 03 What is behind the old sidingSheathing, rot and insulation are only visible once the wall is open. This is the line item nobody can quote from the kerb.

From the blog

What vinyl siding costs

A longer look at siding prices and what moves them, before anyone comes out to measure.

Siding questions homeowners ask

What siding profiles do you install?

Three: horizontal lap, board and batten, and shake. Most houses around here use more than one: lap on the walls, with shake or board and batten on a gable to break up the elevation.

Is composite siding better than wood?

The reason people want wood siding is the texture and the shadow line. The reason they regret it is everything after: the scraping, the repainting, the soft spot under the north-facing gable. Alside ASCEND is a composite built to keep the first part and drop the second. Alside publishes a lifetime limited warranty, a reinforced nail hem rated to 180 mph winds, and a (GP)² Class A fire rating.

The proof

Real customers, their own words, unedited.

  • 5 out of 5 stars

    The work team was very organized, clean, professional. Very happy with the final. The whole company is excellent. Efficient, communicates, very refreshing. Would recommend this company to everyone.

    Marianne D. May 2026 · Verified review
  • 5 out of 5 stars

    Communication was sketchy at first but Travis Kramer certainly made up for it. I would recommend anyone to work with him as well as the crew, they all did an awesome job. I love my house and so do the neighbors!

    Jennifer G. June 2026 · Google

Get a siding quote

Send the details and we will call to set up your free estimate.

So we can tell you whether you are inside our two-hour radius.

What are we looking at? pick at least one
When should we call?

What happens next

Four steps, no runaround

  1. 01 You send the details Name, number, and what you are thinking about. That is the whole form.
  2. 02 We call to schedule A short call to confirm the project and find a time that works.
  3. 03 We measure at the house About an hour, in person. Every opening measured. Nothing is quoted off a photo.
  4. 04 You get a written number Itemized, good after you have slept on it. No expiring price.